Thursday, December 31, 2015

Revamping Your Recruiting Strategies In 2016

The New Year is upon us. As we prepare to enter 2016, it's time to critically evaluate your business practices to identify which ones are worth continuing in the coming year. Since physician recruiting is the lifeblood of your hospital's success, it seems only natural that we pay extra attention to our recruiting strategies. The Hire Connection, LLC is here to help you plan a successful 2016 with these tips for revamping your healthcare recruiting strategies.


Rewrite Your Position Descriptions
Your position description is typically the first line of contact a potential candidate will have with your position. Take a few moments to put yourself in your candidates' shoes and carefully read over the descriptions for your open positions. Do they look like something that would inspire you to submit your application? The phrasing you use can have a major impact. For example, simply calling your positions "opportunities" rather than "jobs" can make them much more appealing.

Proactively Seek Out Candidates
If you want to fill your position quickly, you shouldn't have to wait for the right candidates to come to you. You can actively seek out candidates by pulling resumes on job hunting websites, culling through candidates on LinkedIn, and directly reaching out to potential candidates via the phone and snail mail. Using a wide variety of different strategies and communication methods can help you access a wider pool of applicants more quickly, which will increase your likelihood of reaching the candidates with true potential.

Advertise Your Opportunities Online
Posting your opportunities on your website is a great way to make your information easily accessible to potential candidates. If your hospital hires frequently, you may want to consider dedicating an entire page on your site (or possibly even a stand-alone website) to your open opportunities. Regardless of where your opportunity information is located, be sure to include links back to your practice's website so candidates can learn more about your facility. If they have the opportunity to see first-hand all of the great services you offer and the values you live by, candidates may be more interested in your facility. 

Appeal To Your Candidates' Personal Needs
When searching for a new job, applicants have two equally important (yet entirely separate) needs to fill. First, they need to choose a job they find fulfilling, stimulating, and enjoyable. Second, they need to find a community that will serve as a safe, enriching home for their families. When advertising your opportunity, it's important to market to both of these needs. Advertising your benefits and excellent call schedule is important, but don't let that distract you from promoting your community's unique selling points.

Hire A Recruiting Firm To Aid In The Process
A professional healthcare recruiting firm can be valuable resources for a hospital looking to hire a new physician. In-house recruiters have important roles to play, but they face some limitations. As a dedicated physician recruiting company, The Hire Connection can stay abreast of the latest recruiting strategies and technologies. If you are looking to expand your practice in 2016, check out our website or give us a call at (866) 661-4473 to learn more about how we can help with your recruiting needs.


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